This past Thursday night, while unconfirmed reports spread concerning a shooting at Brown University, CNN’s Kaitlan Collins used social media, noting the confusion and pointing viewers to her network’s 9pm newscast.
While it is by no means a impeccable news source, her words rang true for numerous observers. It is one of the outlets where you can find fact-based and mostly trustworthy reporting – particularly during crises such as the one developing close to a New Hampshire storage facility.
A Vulnerable State During a High-Stakes Struggle
But CNN, now middle-aged, finds itself in a vulnerable position as two giant media corporations compete for ownership of its parent company, Warner Bros Discovery.
No matter the result, the destiny of CNN has been drawn into a high-risk game of business acquisition, instead of as a question of what serves the news-consuming public.
“This is yet another example of the fundamental flaws with roots in decades of policy decisions,” stated Victor Pickard, writer of “Democracy Without Journalism?” and a professor of media policy at the University of Pennsylvania.
The conjecture about which company will control Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – misses a broader point.
“It gets presented as a financial tale with key players as the central actors, but there is hardly any discussion of the common good,” Pickard said.
A Further Factor: Political Influence
This situation is made more complex by Donald Trump’s views about a network he has frequently denounced as perhaps his primary “fake news” antagonist.
Remember the cries of “CNN sucks!” at the president’s rallies, his team's disciplinary suspension of reporter Jim Acosta’s press credentials, or his clashes with Collins in official meetings.
Trump now claims that the network requires new ownership. You can read that as ownership that will protect him from journalistic oversight. That is part of why he seems to support Paramount Skydance, which has made a hostile bid.
There is a basis to favor that suitor more. For one thing, it is led by David Ellison, son of the ally of Trump Larry Ellison, one of the world’s richest people.
The company, parent of CBS News, also recently installed the conservative Bari Weiss, noted for her “anti-woke” beliefs, as the top editor of that storied news network.
An Outcome of Further Uncertainty
Significantly, if Netflix is successful, CNN and other cable outlets would first be separated into a standalone company. This might be a relief to many at the network, but it’s far from a safe harbor. That setup could set up CNN for a future sale. The cycle continues.
If you ask Timothy Wu, much of this is illegal, anyway. The prominent critic of big tech’s dominance stated that anti-trust laws should disallow both deals.
“Each proposed deal would be bad for the country, and both should be challenged by anti-trust authorities,” Wu argued.
The Fundamental Issue and a Potential Solution
No matter the outcome regarding CNN, the larger issue endures.
“The present media landscape is a highly anti-democratic system, but we ought not succumb to the belief that change is impossible,” Pickard said. Regulatory choices – from the 1930s and 1940s – helped to build this hyper-commercialized monster, and different policy decisions can fix it.
Can reform occur in an era where the head of the FCC will not confirm that the agency is independent? Overhaul is very unlikely now, but that should not imply it will never happen.
Policies that support independent news organizations, aid local journalism, fund public media, and outlaw the consolidation of media power in very few hands are achievable – they are essential for a robust democracy.
Regarding media ownership, size does not equal quality. And news organizations such as CNN cannot be tools in the most recent acquisition battle.